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DTSTART;TZID=America/Los_Angeles:20260617T100000
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CREATED:20260331
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PRIORITY:5
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SUMMARY:SEO/GEO…E,I,E,I,O: Showing Up in an AI Search,
DESCRIPTION:SEO/GEO…E,I,E,I,O: Showing Up in an AI Search, A 3-Part Virtual Course\nWednesday, June 17 to Wednesday, August 19, 2026\n\n\n\nBuild Trust. Get Found. Win More Print Buyers.\nThis is designed as a hands-on 3-part monthly series that helps print businesses show up in AI search tools like ChatGPT, Google AI, and Perplexity—so your team can stay visible, credible, and competitive as buyer behavior changes.\nAbout the Course\nSearch is changing for print businesses.\nYour next customer may never click through ten blue links again.\nInstead, they may ask AI tools which printer to trust, who specializes in certain types of projects, who has the best reviews, or which company is the right fit for their needs.\nThis course helps print businesses understand how AI search is reshaping the customer journey—and what to do about it right now. It cuts through the confusion to show how your website, reviews, listings, and third-party signals influence whether your company gets surfaced or skipped in AI-generated answers.\nThis is a practical, no-hype, 3-part learning series built specifically for print professionals.\nNo empty buzzwords. No vague future talk. No complicated tech jargon.\nInstead, you’ll learn how AI search tools gather information, what signals they rely on, and how to position your print business so it is easier to understand, trust, and recommend.\nEach session builds on the last—so by the end, your team will have a clearer understanding of how AI-driven discovery works, where your business may be invisible today, and what concrete steps to take to improve visibility across your digital presence.\nBy the end of the series, you and your team will:\n\nUnderstand how AI search is changing the way print buyers research vendors\nIdentify the website content and business details AI tools use to evaluate your company\nImprove reviews, listings, and third-party signals that influence trust and visibility\nClarify your specialties, services, and positioning so AI can better surface your business\nStrengthen your digital presence to support more qualified inquiries\nMeasure whether your visibility is improving over time\nLeave with practical actions and next steps, not just theory\n\nPresented by PINE and Eternity, this hands-on virtual course is designed for print shop owners, sales teams, marketers, and creative professionals who want to stay visible in a fast-changing search landscape.\nBuilt specifically for the print industry, the series combines live, instructor-led sessions with practical guidance you can apply right away. Whether you are just beginning to think about AI search or already wondering why your business is not appearing in AI-generated answers, you’ll gain a clearer understanding of what matters, what does not, and how to improve your online presence strategically.\nYou’ll finish the course with more clarity about how customers are discovering print companies, more confidence in how to strengthen your visibility, and concrete actions to help your business show up where modern buyers are searching.\nCourse Schedule:\nPart 1. How Print Buyers Search in AI — June 17\nLearn how AI search is changing the print customer journey—and why visibility now depends on more than traditional SEO.\nYou’ll learn:\n\nHow buyers use ChatGPT, Google AI, and Perplexity to research printers\nWhat kinds of questions prospects ask AI before contacting a print company\nWhy some print businesses appear in AI answers while others do not\nHow AI evaluates trust, relevance, and business fit\nThe first steps to assess your company’s current AI search visibility\n\n \n\n \nPart 2. Make Your Print Business AI-Ready — July 15\nImprove the signals that help AI tools understand, trust, and recommend your print business.\nYou’ll learn:\n\nHow to strengthen website content for AI-driven discovery\nWays to improve service pages, specialties, and business descriptions\nWhich third-party channels, reviews, and listings matter most\nHow consistency across the web affects visibility and trust\nPractical updates that can improve how your business is surfaced\n\n \n\n\nPart 3. Turn AI Visibility Into Leads — August 19\nMove beyond visibility and learn how to turn AI-driven discovery into inquiries, trust, and new business opportunities.\nYou’ll learn:\n\nHow to turn stronger visibility into quote requests and conversations\nWhat to track to measure progress over time\nHow to improve trust signals that influence buyer decisions\nWays to align your online presence with the questions buyers are asking\nA practical action plan for staying visible as AI search continues to evolve\n\n\nPlease enable JavaScript in your browser to complete this form.Name *FirstLastCompany *Email *Phone *Cost *Members: $119Non Members: $159Register  \n
URL:https://piasd.org/webinars/seo-geo-eieio-showing-up-in-an-ai-search/
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LOCATION:Webinar Link
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